Book Giveaway

What Matters Next: A Leader’s Guide to Making Human-Friendly Tech Decisions in a World That’s Moving Too Fast

By Kate O’Neill
Book cover titled What Matters Next by Kate O’Neill. The subtitle reads, A leader’s guide to making human-friendly tech decisions in a world that’s moving too fast. The background is purple with yellow and white text.

Author Kate O’Neill presents a practical, human-centered approach to navigating emerging technologies in today’s rapidly evolving world.

Drawing on her work with organizations like Google, Yale, and the United Nations, What Matters Next: A Leader’s Guide to Making Human-Friendly Tech Decisions in a World That’s Moving Too Fast explores how leaders and organizations can embrace innovation while keeping people at the center of decision-making.

Grounded in strategic insight, ethical leadership, and real-world application, the book provides a framework for approaching digital transformation with greater clarity, adaptability, and purpose.

In What Matters Next, readers will learn how to:

  • turn questions into actionable insights and “Bankable Foresights”
  • align focus, values, purpose, and resources across an organization
  • understand the intersection between human knowledge and machine intelligence
  • frame innovation and transformation in human terms

While written for business leaders and decision-makers, the book offers accessible insights for anyone seeking to navigate technology and change more thoughtfully.

WHO CAN ENTER?

The What Matters Next book giveaway is open to both AWIS members and non-members. Limit one entry per person, per household. Winners will be randomly selected and notified via email. Enter by May 22 (11:59 p.m. ET)!